iBec Creative presents the…

Purpose Driven Marketers Summit

Where the best Purpose Driven brands go to learn, meet (virtually now!), share, and be inspired.

  • "We really enjoyed it and had some great take-aways. Thank you for bringing us all together!"

    – Heather Chandler, Owner and Publisher of the Green & Healthy Maine magazines

  • "Thanks so much for including Allagash in today's summit. Some fascinating—and super helpful—takeaways, and just a wonderful opportunity to engage with other like-minded folks!"

    – Mike Elvin, Allagash Brewing Company

  • "I had a fantastic time yesterday! Thank you and your team for putting together a great meeting of the minds. It was so nice to zoom out on the impacts and focus areas of my own work and see how everyone else's work overlaps with ours."

    – Same Morykwas, Craftsman Technology Group

  • "Thanks so much for the invite to the summit! It was so nice to be in a creative space with purpose-driven marketers, many of whom—including iBec—I’ve seen doing great things and trying new ideas to move the needle in making an impact and doing business differently."

    – Ashley Wood, Mascoma Bank

  • "It was really nice to meet other marketers from across a diverse array of businesses and learn more about what is working for them!" 

    – Maggie Garver, Wicked Joe Coffee

  • "The conversation was thoroughly productive and really inspiring. I'm heartened to hear of so many good folks doing good. I am excited to join the ranks of B Corp businesses in Maine and appreciate being included in the conversation around the groups' shared principles and goals."

    – Emily Ambrose, Energy Circle

  • "I enjoyed yesterday SO MUCH. It was almost like it opened a floodgate of ideas and emotions that I often have to keep inside pertaining to being a B Corp. Just being amongst this group made me feel like I didn't have to explain why I was making certain decisions and why things were so necessary. It was refreshing and restorative."

    – Anne Richardson, Richardson Media Group

Upcoming Summits

Purpose Driven Marketers Summit

Stay tuned for our next Summit coming Spring 2025!

Learn from others and share your Purpose Driven Marketing Plan

What are your wins? What did you learn? What's working & what would you like to improve in 2024? The best motivation for taking action is taking stock of the progress we've made. We'll take time to share and celebrate each other's wins.

Share new ideas and plans with your marketing peers

Together, we'll discuss new social media, marketing, and advertising trends and strategies for driving growth and profitability online so that your company can make an even bigger positive impact in 2024.

Get advice and learn from your peers

We've designed the agenda to focus on networking and masterminding so that you can share experiences, learn from others, and build your network of other marketing professionals that live and breathe what it means to be a business that is a force for good!

Can we count you in?

Purpose Driven Marketers

Purpose Driven Marketers

The Conference for Purpose Driven Marketers

What does it mean to be a purpose driven marketer?

Being a purpose-driven marketer is all about going beyond simply selling products or services and instead aligning your marketing efforts with a greater purpose. It's about injecting meaning, social responsibility, and values into your marketing approach. Instead of just chasing profits, purpose-driven marketers strive to make a positive impact on society and forge meaningful connections with customers.

PAST ATTENDEES

Don’t miss out on this experience to connect with other marketing peers around the country that live and breathe purpose driven marketing!

Becky McKinnell

Hosted by Becky McKinnell

Founder of iBec Creative, a certified B Corp

Becky's an entrepreneur who loves design and believes that building a company should be fun. Her company, iBec Creative, is a Certified B Corp digital agency that helps purpose-driven companies grow and thrive through engaging websites, data-driven marketing campaigns, and white glove support. iBec deeply cares about helping our clients make an even more meaningful impact.

How the Purpose Driven Marketing Summit Started

In the winter of 2019, when Becky started her journey of leading iBec to become a B Corp, she was researching purpose driven marketing conferences around the country. She discovered that among the sea of digital-related groups and conferences, there is not a cohort of purpose driven marketers that are focused on collaborating and learning together.

She realized that with her circle of purpose driven marketers she already knew, she could create and share a mastermind experience for her peers... and so the Purpose Driven Marketing Summit was born.

Sample Agenda

8:30-9:00am EST

Welcome and Introductions

9:00-9:30am EST

Session 1: Design with Purpose Presentation

9:30-9:40am EST

Break

9:40-10:20am EST

Session 2: Group Share - Marketing Tactics that Share Your Purpose

10:20-10:50am EST

Session 3: Marketing with Purpose Presentation

10:50-11:00am EST

Break

11:00-11:50am EST

Session 4: Group Share - Marketing Tactics That Create Profit

11:50-12:00pm EST

Final Shares and Wrap Up

Don’t miss out on this experience to connect with other marketing peers around the country that live and breathe purpose driven marketing!

Stay in the know

Join our email list to get notified when we announce our next Summit!